Link Outreach Campaign : Is your business not gaining potential reach? Aren’t you getting the exposure you need? Can’t you contact budding influencers who can help you in earning your brand reputation? If so, you don’t need to worry at all. Except SEO strategies and daily social media feed, consider a link outreach campaign to […]

Have you ever wondered what could be the best time to post your digital marketing content on social media sites like Facebook, Google Plus, Twitter and LinkedIn etc, while planning your SEO strategy. Research by noted online SEO watchdogs and agencies have established that sometimes of a day and week are better suited for getting […]

The importance of anchor text with respect to a linking strategy cannot be overstated. Back-links are a huge part of the search engine algorithm. When initiating a linking campaign, it is vital that external sites link using the appropriate keywords and terms in the anchor text. Almost always, linking candidates will use the company name as anchor […]

SEO is not an exact science. This becomes apparent when trying to incorporate both SEO and branding into a strategy. This process is finicky to say the least. On the one side, SEO deals with the placement of keywords and phrases. On the other side, branding deals with company loyalty and culture. Incorporating both sides dilutes the […]